Greenlight brand kit

Print-ready assets for the event printer — step-and-repeat backdrop, table signs, and banner. Vector files first, high-resolution PNGs as a fallback.

Downloads

Grab everything at once: greenlight-brand-kit.zip — all SVGs, PNGs, and the color token sheet in one file.

Badge

The mark on its own — the icon for anything that needs just the symbol, no wordmark. Works on light or dark.

SVG PNG (3000px)

Lockup — on light

Badge + wordmark together. For cream, white, or pale backgrounds — the table signs and any light backdrop panel.

SVG PNG (3000px)

Lockup — on dark

Same lockup, white wordmark. For the step-and-repeat backdrop and any dark banner ground.

SVG PNG (3000px)

Wordmark only — on light

Just the word, no badge. For tight layouts or repeat placement where the icon already appears elsewhere.

SVG PNG (3000px)

Wordmark only — on dark

Same, white version, for dark grounds.

SVG PNG (3000px)

colors.json

Color tokens

Every hex value below in machine-readable form, for anyone pulling colors into design software directly.

JSON

Colors

Hex	Name	Use for
#00C753	Brand green	Fills and the “light” half of the wordmark. Not for small text — too low-contrast on light grounds.
#0E3D22	Deep green ink	The green for text — the “Green” half of the wordmark on light backgrounds, and any green body copy.
#1FB857	Secondary green	A second step of fill green, opaque only.
#78F874	Light green	The heart lamp inside the badge — its flat fill color.
#00E061	Glow green	The soft halo around the lit heart in the badge.
#DCEADE	Pale green surface	Success-state surfaces and soft backgrounds — not a print color, but here for reference.
#FFFCF5	Cream	The light ground the brand sits on — background for light lockups and light print pieces.
#060907	Dark ground	Background for dark lockups, the step-and-repeat backdrop, and any dark print piece.
#84F47F → #6EE977 → #66E964	Ring gradient	Top-to-bottom gradient on the badge’s outer ring. Reproduce as a linear gradient if rebuilding the badge; otherwise use the badge SVG as-is.

Art direction notes for the event materials

The name is one word

The brand name is “Greenlight,” one word, only the G capitalized. The current mockup shows it as “Green Light” — two words. When it’s split by color for the wordmark treatment, it’s “Green” + “light” — lowercase l, no space in between.

The slogan's exact wording

The canonical slogan is “A better way to date.” — sentence case, ends with a single period. Not “A Better Way To Date…” (title case, ellipsis).

The logo has a heart, not a plain lens

The current mark is the “hearts” version — the bottom lamp inside the badge is a heart shape. The mockup shows our older, all-circles mark, which is out of date. The badge SVG in this kit is the current one — use it as the source of truth.